Order of Importance:
A pattern of organization where information is prioritized by the speaker in a hierarchy of value.

Example:
"I included under thirteen names of virtues all that at that time ocurr'd to me necessary or desirable...
Temperance: Eat not to dullness; drink not to elevation
Silence: Speak not but what may benefit others or yourself; avoid trifling conversations
Order: Let all your things have their places; let each part of your business have its time
Resolution: Resolve to perform what you ought; perform without fail what you resolve
Frugality: Make no expense but to do good to others or yourself; that is, waste nothing
Industry: Lose not time; be always employed in something useful; cut off all unnecessary actions
Sincerity: Use no hurtful deceit; think innocently and justly; speak accordingly
Justice: Wrong none by doing injuries or omitting the benefits that are your duty
Moderation: Avoid extremes; forbear resenting injuries so much as you think you deserve
Cleanliness: Tolerate no uncleanliness in body, clothes or habitation
Tranquility: Be not disturbed at trifles or accidents common or unavoidable
Chastity: Rarely use venery but for health or offspring; never to dullness, weakness, or the injury of your own or another's peace or reputation
Humility: Imitate Jesus and Socrates"
-Autobiography of Benjamin Franklin


Explanation:

Franklin organizes his thirteen virtues in order of importance. The main purpose of this is to classify them in a way that would allow the reader to see which ones are the most important. Franklin knows people are unlikely to follow "Humility" or "Chastity" so they are the least important. This same thing could be applied to a child Christmas list, the child wants the parent/Santa to focus on the more important ones, the ones on top. Franklin uses this concept.